There are lots of people looking for jobs, but only a small fraction will be qualified to join your team and fill your organization’s available roles. Not only that, but remote work has its own challenges and it’s important to choose someone who will fit in with your team AND work effectively online.
As more and more companies go fully or mostly remote, learning how to attract and keep top talent on virtual teams will be an important key for success. You have to know exactly what people are looking for in a remote job as well as what to look for during interviews. Beyond that, you have to create an online work environment that is welcoming and collaborative.
It’s a tall order, and many companies are struggling to navigate this new way of working. If you’re having trouble finding the best people for your remote team, here are some tips for recruiting top talent.
Great Leadership Attracts Great Talent
You’ve probably heard that people don’t leave bad jobs, they leave bad bosses. When it comes to remote work, this still holds true. If organizational management is poor, people aren’t going to stick around, even if they can work from home in their pajamas.
Leadership is even more important for virtual teams. People can easily become isolated unless they are inspired by their managers and coworkers. Great leadership really does attract the best talent, and leaders who are communicative, honest, supportive, and inspiring will build the best remote teams.
Learning how to lead in a remote setting can be a challenge. But if you want the best talent, you have to step up and prove that you are a leader worthy of respect.
Become a Master of Remote Motivation
People who are motivated are more productive, but they’re also happier and more likely to stay in their jobs. To recruit the best talent, you need to become a master of motivation—from afar. Leaders can look to the principles of performance psychology to find strategies for bringing out the best in people.
Motivating people can be very difficult. You need to figure out what inspires them. People need to feel like their working on behalf of something bigger than themselves. They also need to be engaged in their day-to-day work, which means assigning them appropriate challenges and ensuring that they don’t get burned out.
Prioritize Communication
Because you can’t just stroll over to an employee’s desk to check in with them when you’re working remotely, you need to be more purposeful with your communication. The best employees want to work closely with others and will expect those around them to be good communicators.
As a leader, it’s important to prioritize communication that brings the team closer together. If you want the best talent, your team can’t just be working in isolation, never knowing where they stand or exactly what’s expected of them. That will lead to low morale, poor productivity, and increased turnover. Regular check-ins, team meetings, and team-building exercises are key.
Become a Master of Video Interviewing
It’s hard enough to evaluate a potential employee in person. But if you can’t show them around the office and introduce them to other employees, it can be harder to make a connection and determine whether or not they’ll be a good fit.
To recruit top talent, you also have to think about the way YOU come across when speaking to applicants. You should make an effort to become a master of video interviewing and develop interview processes that will help you fairly evaluate candidates AND show why your organization is a great place to work.
Practice makes perfect. It’s a good idea to get on video as much as you can so you feel comfortable. You should also create a process that tells candidates exactly what to expect so they can feel at ease and show the best side of themselves.
With a whole world of talent available to remote teams, the possibilities are exciting. But remember, you’re not just evaluating candidates—they’re evaluating you as well.
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