twitter-bird with "twitter" words

Twitter: Six Mistakes to Avoid at All Costs

Twitter is increasingly used as a tool for personal branding, communication and information.

Your profile is visible to all, so you should present yourself in the right way, in order to be original.

To be impeccable, here there are the 7 mistakes that you should avoid at all costs.


1. Having Your Twitter Profile Incomplete

Some people just forget to complete their profile. In many cases even forgetting to change the default egg of the avatar.

Would you be so anonymous?

You should spend a few minutes adding basic information such as interests and contacts. You can even add the URL of your blog / website.

Thus you’ll be able to transmit a first sense of security in those who land on your profile, raising the probability of a future interaction.

Even more if you are managing a corporate profile. But here, instead of a pretty face, just put the logo of the company!

2 . Following / Unfollowing Continuously

Strong ups and downs of Followers and Following will increase the suspicion among your audience and users, especially in this time of fake Twitter Followers.

You do not have to follow anyone, just concentrate on those who are really important for you.

And not following anyone, finally, shows that you’re just promoting yourself without showing any interest in the many interactions on the social network.

3. Retweeting Your Own Tweets

This happens when someone retweet one of your tweets and – in turn – you “retweet what happened“.

A redundant action even in trying to explain it, then imagine seeing on your profile! It seems you want to compliment with yourself.

Rather you should add tweets that have been successful in your favorites, along with those of others you have found useful.

Another practice to avoid is to explicitly ask for a ReTweet.

Don’t worry! If the content is of quality, rest assured that it will come by itself.

twitter-bird with "twitter" words

4. Setting Your Messages Only to a Certain Group of Users

Why excluding people who could actively contribute with their own personal experience to find solutions, to argue a thesis on the trending topic of the moment, and so on?

If your intention is mainly to sell, try to do it by asking as a solution to the problems of the people. Without bombarding promotional offers, perhaps using the :

The 10 Commandments To Increase Sales

If you use Twitter for other reasons, creating a magic circle with just a few other users is counterproductive, in the long run.

Which value are you giving?

5. Not Responding to Questions

It would be good practice to always be courteous and avoid the use of the autoresponder when not needed.

A little good manners, in short!

People like to know that on the other side of the screen there are human beings and not automatons who respond through mathematical algorithms.

6. Choosing the Quantity Rather than the Quality of Tweets

Sending a huge amount of tweets at the same time creates only great confusion and shock the users.

The likely consequence of this action is to be deleted from any list or even worse, you risk to be suspended from Twitter!

This social network rewards synthesis and quality: if you can not express good communication in 140 characters then you are using the wrong social channel.

Ask yourself why any user should open your link or retweet your message or follow your profile.

If you want to facilitate the reading of your tweets without taking up valuable space, you can shorten URLs thanks to some services like Google URL shortener, TinyURL or Bitly.

What about you? Are you doing one of these mistakes?

What is your experience with Twitter?

Thanks for sharing your thought with a comment below!