In many business nowadays, sharing videos is something that takes place every day.

Whether it is distributing training videos to coworkers, sharing business presentations, or even passing along marketing and promotional material – there are lots of different videos that you’ll need to transfer to numerous people.

The one problem with sharing videos however is the file size can often result in delays when you attempt to do so. If the video file size is too large it will take a long time for you to upload it, and also take an equally long time for your coworkers to download it on their end. That can be avoided by converting your business videos so that their file size is smaller and they are easier to share.


Tweaking the Video Format, Settings and Codec

how to convert video

To compress your video files and make them smaller you’ll need to be able to convert the video format and codec as well as tweak the video settings such as the bitrate, resolution and frame rate.

By adjusting these areas you will be able to shrink the video file size – but doing so requires video conversion software.

If you want to make things much easier, you could use Movavi Video Converter. It is a full-fledged video converter that will let you adjust the video settings with just a few clicks, and also convert the format and codec without any hassle.

In fact it even includes hundreds of presets that you can use to help you automatically optimize your video for any device or platform.

It would be best to start by using Movavi Video Converter to convert your business video to a compression-friendly format and codec.

Once that is done you can use its features to set the output file size that you desire, and compress your video accordingly so that it can be shared much more quickly.


Edit and Improve the Business Video

Aside from shrinking the file size of your videos, you should also take advantage of the other features in Movavi Video Converter to edit it in various ways (here’s How to Convert vob to mp4).

As a starting point you could use it to trim unnecessary segments of video so that the file size is streamlined even further, and then improve the video quality too.


Additionally you could add customizable text, crop or rotate the video, extract the audio track from your videos, create animated GIFs, and much more.

In different sorts of circumstances, you may find that one or more of these features will be worth looking into further, and you can easily put them to use to tweak your business videos as required or even create entirely new types of media for your business if necessary.